Digital media management training for more advanced village development in Desa Taringgul Tonggoh, Kec. Wanayasa

Adi Wijaya, Muhamad Rizky, Regina Ghaida, Bambang Erawan

Abstract


The Wanayasa area is one of the areas in Purwakarta that has abundant natural resources, creative and innovative human resources, and also has the potential for developing villages, one of which is Taringgul Tonggoh Village which has won 3rd place in the Java Province Village and Subdistrict Competition, west in 2023. The Village Government is trying to develop lagging aspects by developing digital media management to maintain what has been achieved. Therefore, the service program in the form of Real Work Lectures (KKN) created in this paper aims to educate the Village Government by conducting Digital Media Management Training for Village Development. This training aims to provide training so that Village Officials are proficient in operating Digital Media in Taringgul Tonggoh Village, including Instagram, Facebook, and the My Village Website. In digital media, village profiles are updated, village news adds village tourism, and completed village products (food and crafts) are in marketing features. After this program is implemented, village officials can create posters for design activities, social media posts in an organized manner, and appropriate captions for the posts. Village Officials gain insight into the village website and can manage it.


Keywords


Digital media development; digital platform; village platform

References


Adiwilaga, R., & Salsabila, N. (2022). Pengembangan potensi wisata edukasi oleh Lembaga Masyarakat Desa Hutan (LMDH) melalui konsep penta-helix di kawasan geowisata Kawah Wayang desa Sukamanah Kecamatan Pangalengan. Jurnal Dinamika, 2(2), 9-21.

Agung, W. C., Kustiyarto, R. A., Anggoro, P. W., Sururi, M., Ananda, S., Wulandari, T. Y., ... & Marhaeni, N. H. (2023). Peningkatan keterampilan teknologi digital bagi masyarakat inklusif di Desa Argosari melalui pelatihan Canva. Nanggroe: Jurnal Pengabdian Cendikia, 2(7), 126-134.

Arisanti, I. (2019). Smart village concept and tourism development in Sumbawa Regency. Jurnal Riset Kajian Teknologi dan Lingkungan, 2(1), 31-37.

Barzilai, S., & Chinn, C. A. (2020). A review of educational responses to the “post-truth” condition: Four lenses on “post-truth” problems. Educational Psychologist, 55(3), 107-119.

Cahyono, H., & Mufidayati, K. (2021). Partisipasi masyarakat dalam perencanaan APBDes Sasakpanjang Kecamatan Tajurhalang Kabupaten Bogor. Indonesian Treasury Review: Jurnal Perbendaharaan, Keuangan Negara dan Kebijakan Publik, 6(2), 173-194.

Dewi, P. Y., & Primayana, K. H. (2019). Effect of learning module with setting contextual teaching and learning to increase the understanding of concepts. International Journal of Education and Learning, 1(1), 19-26.

Drummond, C., O'Toole, T., & McGrath, H. (2020). Digital engagement strategies and tactics in social media marketing. European Journal of Marketing, 54(6), 1247-1280.

Dwinarko, D., Sulistyanto, A., Widodo, A., & Mujab, S. (2021). Pelatihan Manajemen Komunikasi pada Badan Permusyawaratan Desa (BPD) dalam Meningkatkan Pemberdayaan Masyarakat. Yumary: Jurnal Pengabdian Kepada Masyarakat, 1(4), 217-225.

Gorain, B. K. (2022). Leveraging physical, digital and knowledge connectivity for smart villages. Smart Villages: Bridging the Global Urban-Rural Divide, 2(1), 153-175.

Gupta, R., Sinha, P. K., Sahu, A., & Sood, V. (2021). Success drivers of urban haats selling craft products. International Journal of Rural Management, 17(1), 120-139.

Hariyadi, E., Saputra, H. S., Maslikatin, T., Siswanto, S., Rato, D., Ilham, M., & Yuliati, L. (2023). Kemah di tanah leluhur: Pendampingan branding wisata megalitikum Desa Kamal, Jember. Community Development Journal: Jurnal Pengabdian Masyarakat, 4(5), 11083-11096.

Junarto, R., & Suhattanto, M. A. (2022). Kolaborasi menyelesaikan ketidaktuntasan program strategis nasional (PTSL-K4) di masyarakat melalui Praktik Kerja Lapang (PKL). Widya Bhumi, 2(1), 21-38.

Kurniawati, S., & Mursyidah, L. (2023). Efektivitas sistem informasi dalam pelayanan publik Desa Kalidawir Kabupaten Sidoarjo. Musamus Journal of Public Administration, 6(1), 613-630.

Kuruwitaarachchi, N., Abeygunawardena, P. K. W., Rupasingha, L., & Udara, S. W. I. (2019). A systematic review of security in electronic commerce-threats and frameworks. Global Journal of Computer Science and Technology, 19(1), 33-39.

Li, H., & Zhu, F. (2021). Information transparency, multihoming, and platform competition: A natural experiment in the daily deals market. Management Science, 67(7), 4384-4407.

Malesev, S., & Cherry, M. (2021). Digital and social media marketing-growing market share for construction SMEs. Construction Economics and Building, 21(1), 65-82.

Nugroho, A., & Daniati, E. (2021). Pelatihan penggunaan website sebagai media informasi profil desa. Kontribusi: Jurnal Penelitian dan Pengabdian Kepada Masyarakat, 2(1), 9-16.

Nurkhin, A., & Pramusinto, H. (2020). Problem-based learning strategy: Its impact on students' critical and creative thinking skills. European Journal of Educational Research, 9(3), 1141-1150.

Prasetyo, A. D., & Abduh, M. (2021). Peningkatan keaktifan belajar siswa melalui model discovery learning di sekolah dasar. Jurnal Basicedu, 5(4), 1717-1724.

Pujihartati, S. H., Mahmudah, H. A., Pratiwi, G., Ridhani, H. A., Alfarisi, I. A., Sarjono, I. J., ... & Ardalia, E. N. (2022). Digitalisasi profil Desa Turus. Jurnal Pengabdian pada Masyarakat, 7(2), 338-346.

Purwanto, H. (2021). The Potential of internationalization of small and medium micro enterprises in SAWO Leather Crafts, Magetan District, East Java, Indonesia. International Journal of Science, Technology & Management, 2(3), 650-659.

Rahu, P. D. (2021). Kolaborasi model pentahelix dalam pengembangan Desa Wisata Sei Gohong Kecamatan Bukit Batu Kota Palangka Raya. Journal Ilmu Sosial, Politik dan Pemerintahan, 10(1), 13-24.

Sari, K. S. Y., & Romadhon, S. (2022). Pengembangan gerakan Gubuk Literasi untuk meningkatkan minat baca tulis anak di desa Pademawu Timur Pamekasan Madura. Perdikan:Journal of Community Engagement, 4(2), 73-84.

Setiawan, A. I., Dewi, A. S., Haryanto, B., Purwanto, D., & Kustijana, D. H. (2023). Penerapan pemasaran digital pada pengrajin berbahan pelepah alami Desa Murtigading Yogyakarta. Jurnal Pengabdian Masyarakat Indonesia, 3(3), 321-327.

Sulaiman, A. I., Adi, T. N., & Runtiko, A. G. (2022). Community empowerment as socio-economic education of tourism villages based on local wisdom. Education Quarterly Reviews, 5(3). 1-13

Sweller, J. (2020). Cognitive load theory and educational technology. Educational Technology Research and Development, 68(1), 1-16.

Tim, Y., Cui, L., & Sheng, Z. (2021). Digital resilience: How rural communities leapfrogged into sustainable development. Information Systems Journal, 31(2), 323-345.

Tjilen, A. P., Waas, R. F. Y., Ririhena, S. W., Tambaip, B., Syahruddin, S., Ohoiwutun, Y., & Prihandayani, R. D. (2023). Optimalisasi potensi desa wisata melalui manajemen pengelolaan yang berkelanjutan: Kontribusi bagi kesejahteraan masyarakat lokal. Nanggroe: Jurnal Pengabdian Cendikia, 2(6), 38-49.

Trimurni, F., Sihombing, S. M., & Saraan, M. I. K. (2023). Monografi desa dan sustainibilitas pembangunan: Studi kasus pada Desa Swadaya di Kabupaten Deli Serdang, Sumatera Utara. Journal of Human and Education (JAHE), 3(2), 1-11.

Tsai, Y. S., Perrotta, C., & Gašević, D. (2020). Empowering learners with personalised learning approaches? Agency, equity and transparency in the context of learning analytics. Assessment & Evaluation in Higher Education, 45(4), 554-567.

Zhang, W., He, Y., Gou, Q., & Yang, W. (2021). Optimal advance selling strategy with information provision for omni-channel retailers. Annals of Operations Research, 329, 1-30.




DOI: https://doi.org/10.17509/dedicated.v1i2.61894

Refbacks

  • There are currently no refbacks.


Copyright (c) 2023 Adi Wijaya, Muhamad Rizky, Regina Ghaida, Bambang Erawan

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.


Dedicated: Journal of Community Services (Pengabdian kepada Masyarakat)
Published by Faculty of Educational Sciences - Universitas Pendidikan Indonesia
in collaboration with Himpunan Pengembang Kurikulum Indonesia (HIPKIN)
Gedung FIP UPI Lt. 3 Jl. Dr. Setiabudhi Bandung 40154


Indexed By:

Google Scholar ROAD GARUDA DIMENSIONS

Dedicated: Journal of Community Services (Pengabdian kepada Masyarakat) on Google Scholar