Hurriyati, Ratih
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Vol 1, No 1 (2016) - Articles
PENGARUH KINERJA BRAND EQUITY DAN TRUST TERHADAP CUSTOMER LOYALTY (Survei kepada Pelanggan Alat Berat Excavator merek Kobelco di Kota Bandung )
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Vol 4, No 3 (2019) - Articles
ANALISIS PERILAKU ADOPSI TEKNOLOGI MOBILE WALLET MENGGUNAKAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY3 (UTAUT3) (Survei Pengguna OVO pada Generasi Milenial di Indonesia)
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Vol 8, No 1 (2023) - Articles
Pengaruh Sales Promotions terhadap Online Impulse Buying Survei pada Konsumen Gofood di Instagram Gofood Indonesia
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Journal of Business Management Education (JBME)is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License
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