THE IMPACT OF COVID-19 PANDEMIC ON NATURAL TOURISM DESTINATIONS MANAGERS IN SAMIGALUH KULON PROGO DISTRICT AS A NATURE TOURISM AREA

Enggrit Novialita Kelana Sari, Carrolus Prima Ferri Karma

Abstract


The ongoing coronavirus (COVID-19) flare-up as of late caused overall neurosis because of its lethal nature. The COVID-19 pandemic has a worldwide effect, even in Indonesia itself, where one of the sectors most affected is the tourism industry. One of them is in Samigaluh, which is a sub-region in the Kulon Progo Rule. This place has nearby potential, for example, common excellence that can be offered as a vacation spot and an open door for the encompassing network. This examination is to research the viewpoint of the supervisors of vacation destinations in Samigaluh to see the effect of their work career. This research uses a qualitative method. The exploration information was gathered from the supervisors of the travel industry attractions in Samigaluh, and ten inquiries were given to the chief. Thirty travel industry coordinator in Samigaluh partook in the survey. The results of this study indicate that the perspective of tourist attractions manager in Samigaluh as a whole sees the COVID-19 pandemic having a bad impact on the tourism industry in Samigaluh because job careers are threatened. Therefore, ensuring the safety of guests and staff have become a top concern of the tourism and hospitality industry stakeholders. At the same time, in order to restore business losses and to rebuild a favourable picture in the eyes of the customers, it is necessary that good marketing is undertaken and promotional campaigns, both locally and internationally.

Keywords: COVID-19, Nature Tourism, Manager, Samigaluh


Keywords


COVID-19, Nature tourism, Manager, Samigaluh

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DOI: https://doi.org/10.17509/jithor.v3i2.25563

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