Keywords Business Model Buying Interest Content Marketing, Purchase Decisions Almeera Atelier Corporate Social Responsibility, Profitability, Return On Equity. Covid-19 Creative thinking Entrepreneurship Kiwari Bamboe Marketing Strategy Marketing communications Poverty Alleviation Problem based learning Quality Service, Satisfaction Consumers Sales volume Social Enterprise Social Enterprise, Entrepreneurial Values, Mysterious Pang. Social Entrepreneurship Studio Dapur Tasikmalaya Regency Wages, Job Satisfaction, MSME. brand awareness, social media Marketing,

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