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Indonesian Journal of Digital Business (IJDB) was first published by Universitas Pendidikan Indonesian in 2020. It is published three times issued on April, July and October. Each issue consists of about 10 articles/reviews.
Keywords
Bisnis Digital, Digital, Digital Talent Scholarship, Kominfo, Manusia, Pengembangan Sumber Daya, Startup,
Brand Awareness
Brand Loyalty
Design Thinking
Digital Business Study Program
Digital Campaign, Purchase Decision, Purchase Intention,GrabFood
Electronic Word of Mouth (EWOM), Label Halal, Keputusan Pembelian
Information technology
Kemajuan teknologi, Proses produksi, Pemasaran, Pengelolaan sember daya manusia, UMKM
Manajemen Data, Evaluasi Pendidikan
Service Convenience
Shopee Affiliate Marketing, Purchase Interest, Simple Regression Analysis.
Shopping Lifestyle
Social Media Marketing
System Usability Scale
Usability
User Experience
User Experience, User Interface, Website, Design Sprint, User Heuristic Evaluation.
Website
recruitment, selection, challenges, consequences, Nigeria
viral marketing, influencer marketing, purchase intention